Description
Over half a million business leaders have learned about the StoryBrand Framework, created by bestselling author and marketing expert Donald Miller, and they’re seeing big success.
If you don’t use the right words to talk about your product, nobody will want to buy it. Many marketers and business owners struggle to connect with customers, losing out on millions in potential sales.
In today’s world full of distractions, it’s hard for businesses to stand out. Donald Miller knows this well. In his book, he shares a proven system to help you engage and influence customers.
The StoryBrand process helps business leaders talk about their companies in a way that makes sense to customers. Without a clear message, customers won’t understand how you can help them, leading to lost sales and opportunities.
In “Building a StoryBrand,” Donald Miller teaches marketers and business owners how to use seven key elements of powerful stories to better connect with customers and grow their businesses.
His process has already helped many companies connect with their customers better, giving them a big advantage over their competition. This book teaches you:
- The seven important parts of stories that all people relate to
- Why customers really buy things
- How to make your brand message easy for people to understand
- The best ways to talk about your brand on websites, brochures, and social media
No matter if you work for a big company, own a small business, run for office, or even lead a band, “Building a StoryBrand” will change the way you talk about who you are, what you do, and why customers should choose you.